Great Yankee Promoters, by Greg "Media Man"
United States has long been the home of the greatest
promoters on the planet.
is the case with great promoters from any country,
the great Yankee promoters know what their audience
demands, and they are able to deliver it, whether
it be Hulk Hogan VS The Rock or the latest "bad
boy" on the circuit at Madison Square Garden,
or even Australia's own Dame Edna Everadge!
"yanks" have the advantage of a massive
population that is always eager for more entertainment.
a fad and one-minute-wonder has developed in the U.S.
Take Roller Derby, Rodeo, pro wrestling, baseball
and stand up comedy. And their ain't much left folks!
Some fads even become mainstream.
this explains the popularity of American style pro
wrestling with the ever changing story lines. Heck,
even Jim Barnett took the original WCW to the far
away land of Australia in the 60's. The good old "bad
guy" VS "good guy" formula is a tried
and tested method of drawing a crowd, although in
recent years the role of each combatant has blurred,
reflecting today's society.
Barnett was the first Yank, along with McMahon Senior
to recognise the Aussie gold "down under".
hear that first class Yankee promoters are bracing
themselves for a full scale assault on Australian
promoters are always on the look out for "the
next big thing". An example is when Vince McMahon
used those very apt words when naming one of his most
recent creations, Brock Lesnar.
Australia's own Nathan "The Front Row" Jones,
former "crim", footballer and bodybuilder
is getting a run, and the "yanks" are lapping
it up. Getting these these types of men in the same
locker room as a Scott Steiner, also known in certain
circles as "The Genetic Freak", would surely
give the promoters more action on their plate than
they can handle. Save it for the ring boys, and don't
forget the storyline, or you will be out on your ass!
Perhaps a renegotiation of the contracts is in order,
or it will be back on the indy circuit for trouble
in most parts, there is a sliding scale of both promoters
and talent. Promoters and acts work and build themselves
up bit by bit, striving for the day to fill up a Yankee
Stadium or Pontiac Silverdome. Deals are cut behind
closed doors, PR men liaising with TV network executives,
money being backdoored, and short cuts taken when
possible. Promoters are constantly striving to keep
both the talent and the public happy - talk about
a juggling act. The pro wrestling and boxing circles
are known for things to "go a miss" and
then the "heavies" are brought in! Where's
"Big" Tim Bristow when you need him? "The
Earthquake" Bristow is taking care of business
up yonder, where all of the great ones eventually
by coincidence, some of the great promoters were once
great performers themselves. This is due to their
heart and their feel for the business, and audiences
the world gets smaller, due to the telecommunications
age; and more ideas and networks form; the door is
wide open for the "Yankee" promoters and
"Aussie" promoters to cut deals like never
next...a global benefit concert, sponsored by the
super powers of advertising and world governments?
This may be just thing that George W's senior advisers
and "spinners" may like to see to achieve
a turn around in public opinion of the president.
"The Terminator" can win governorship of
California, just about anything is possible.
tastes for entertainment further develop to reflect
these days in which we live, leave it to the Yankee
promoters to quench our thirst for the real deal.
Tingle, Director of Media Man Australia, speaks to
the people who know!
Having written, The Great Aussie Promoters, he felt
it was time that his U.S counterparts got their due.
Tingle is in regular liaison with some of Americas
great promoters, media and entertainment industry
is currently in the process of negotiating a number
of US acts to grace Australian shores!
Ginzburg, Wrestling Then & Now, says:
I think of PR I think of the legendary DJs I grew
up on. As a DJ on a 50,000 Watt/200,000 listener station
I pride myself on putting on small label and UNSIGNED
musicians and bringing in wrestlers and improv artists
and underground writers and people no other major
station would showcase. I grew up on Hollywood Frankie
Crocker who played ALL styles of music. If it was
good, "Hollywood" played it. He was COOL.
Dressed sharp as could be and a great looking guy,
he did the whole Studio 54 scene. Died young though
(62 I believe). Wolfman Jack was a personality. Murray
the K. Gary Byrd. Hal Jackson. I don't know if all
these names ring a bell over there on the other side
of the world, but these were not guys who played top
40 crap and had a set list. They were powerful dudes
and promoted their own shows and concerts and personal
appearances(thus the PR connection). They had TASTE.
They'd be appalled by today's radio owned primarily
by conglomerate Clear Channel where they play the
same top 40 shit on every station regardless of where
in the country the station is. I grew up on BLACK
radio in NYC and let me tell you, that's why I love
great R&B, blues and jazz to this day. I don't
get these whiny rock bands on MTV. Hey, life is tough
when you're 21, rich, have a hit record and groupies
throwing themselves at you, huh? I truly feel for
them. The world sucks, huh? How about something life-affirming.
Anyway, I'm getting off subject. Another guy who I
could actually get a # for you is Richard Nader who
brought back the Rock & Roll Revivals to MSG -
Chuck Berry, Little Richard and the infamous gig where
Ricky Nelson got booed off the stage for playing rock
instead of his oldies hits. He wasn't a DJ that I
know of, but a GREAT promoter who brought the nostalgia
craze back to this country (i.e. Happy Days TV show
in the 70s). If I think of anything/anyone else, I'll
let you know. If I can help in the piece I'd be glad
Man Australia: Interviews with American Promoters,
PR Men, Industry figures...
Man Australia: Profiles
McMahon: King of Wrestling, Entertainment and
Barnett: King of the Australian - American Connection
Hogan: King of Wrestling, Marketing and Charisma
Behrens: TV Mastermind & NWA Wildside Head