WWE Tags Fox Filmed Entertainment For Multi-Year Production

Press Release

World Wrestling Entertainment Tags Fox Filmed Entertainment
For Multi-Year Production Deal
February 25, 2008

World Wrestling Entertainment Tags Fox Filmed Entertainment
For Multi-Year Production Deal

STAMFORD, Conn., February 25, 2008 World Wrestling Entertainment (WWE) and Fox Filmed Entertainment have entered into first-look agreements that encompass both Fox Atomic and Twentieth Century Fox Home Entertainment (TCFHE). The deals allow for both Fox Atomic and WWE to create film projects for release in a variety of distribution mediums including theatrical, direct digital download, and made-for-DVD. The projects will incorporate WWE talent and themes and capitalize on the brand awareness of both organizations.

“Fox is a powerhouse that will give great credibility to our projects, and we look forward to our collaborations in the theatrical, television and DVD marketplaces,” said Michael Lake, President, WWE Films. “With proven success in producing projects for a wide audience, Fox is a natural partner for WWE.”

“Historically, action films have been a cornerstone in the development of highly successful franchises, a genre that resonates with the massive WWE audience. This partnership allows Fox to capitalize on this global audience and the WWE brand’s continued expansion into the filmed entertainment medium,” said Tom Siegrist, Senior Vice President Production for TCFHE.

--- add in the basics about “12 Rounds” here…

WWE’s previous project with Twentieth Century Fox was “The Marine,” featuring WWE Raw Superstar John Cena. It released in theaters on October 13, 2006. The DVD, released on January 30, 2007, debuted at No. 2, according to Nielsen Videoscan First Alert, and at No. 1 on Home Media Magazine’s video rental chart.

FFE Boilerplate

A recognized global industry leader, Twentieth Century Fox Home Entertainment LLC (TCFHE) is the worldwide marketing, sales and distribution company for all Fox film and television programming on VHS, DVD and Blu-ray Disc (BD) as well as acquisitions and original productions. The company also releases all products around the globe for MGM Home Entertainment. Each year TCFHE introduces hundreds of new and newly enhanced products, which it services to retail outlets - from mass merchants and warehouse clubs to specialty stores and e-commerce - throughout the world. Twentieth Century Fox Home Entertainment LLC is a subsidiary of Twentieth Century Fox Film Corporation, a News Corporation company.

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WWE Media Contact: Gary Davis, 203-353-5066

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Forward-Looking Statements: This news release contains forward-looking statements pursuant to the safe harbor provisions of the Securities Litigation Reform Act of 1995, which are subject to various risks and uncertainties. These risks and uncertainties include the conditions of the markets for live events, broadcast television, cable television, pay-per-view, Internet, feature films, entertainment, professional sports, and licensed merchandise; acceptance of the Company's brands, media and merchandise within those markets; uncertainties relating to litigation; risks associated with producing live events both domestically and internationally; uncertainties associated with international markets; risks relating to maintaining and renewing key agreements, including television distribution agreements; and other risks and factors set forth from time to time in Company filings with the Securities and Exchange Commission. Actual results could differ materially from those currently expected or anticipated. In addition to these risks and uncertainties, our dividend is based on a number of factors, including our liquidity and historical and projected cash flow, strategic plan, our financial results and condition, contractual and legal restrictions on the payment of dividends and such other factors as our board of directors may consider relevant.



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